Brooke Allen
Getting your child into modeling for Old Navy can be an exciting opportunity to showcase their personality and style while gaining valuable experience in the fashion industry. To start, ensure your child meets the brand’s age and size requirements, typically ranging from infants to teenagers. Build a simple portfolio with clear, natural photos highlighting your child’s unique look and versatility. Research Old Navy’s casting calls, which are often posted on their official website or through talent agencies, and submit your child’s details promptly. Encourage confidence and a positive attitude during auditions, as Old Navy seeks children who embody their fun, family-friendly brand image. Additionally, consider signing up with a reputable child modeling agency to increase visibility and access to opportunities. Patience and persistence are key, as breaking into child modeling requires time and effort, but with the right approach, your child could soon be part of Old Navy’s vibrant campaigns.
| Characteristics | Values |
|---|---|
| Age Requirement | Typically, Old Navy looks for children aged 6 months to 12 years. |
| Application Process | Submit professional photos and details via talent agencies or open calls. |
| Photography Requirements | High-quality, clear, and natural photos (headshot and full-body). |
| Representation | Having a reputable child talent agency increases chances of selection. |
| Casting Calls | Monitor Old Navy’s website or social media for open casting opportunities. |
| Diversity and Inclusion | Old Navy values diversity; all ethnicities, sizes, and abilities welcome. |
| Parental Involvement | Parents must accompany children to auditions and shoots. |
| Contract Terms | Non-exclusive contracts are common, allowing children to work with others. |
| Compensation | Varies; typically includes payment and clothing allowances. |
| Location | Casting and shoots often occur in major cities (e.g., NYC, LA). |
| Social Media Presence | A clean, positive family social media profile can be beneficial. |
| Behavioral Expectations | Children should be well-behaved, cooperative, and comfortable on camera. |
| Wardrobe Requirements | Children should bring versatile, casual clothing to auditions. |
| Time Commitment | Shoots can last a few hours to a full day; flexibility is key. |
| Legal Requirements | Work permits and parental consent are mandatory in many regions. |
| Follow-Up | Be patient; agencies or Old Navy will contact selected candidates. |
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What You'll Learn
- Prepare Portfolio: Gather high-quality, natural photos showcasing your child’s personality and versatility for submissions
- Find Agencies: Research child-friendly modeling agencies with experience in retail brand campaigns like Old Navy
- Attend Open Calls: Check Old Navy’s casting calls or agency open calls for child model opportunities
- Dress Appropriately: Choose simple, comfortable outfits for auditions that highlight your child’s natural look
- Build Confidence: Encourage your child to be themselves and enjoy the process without pressure
Prepare Portfolio: Gather high-quality, natural photos showcasing your child’s personality and versatility for submissions
A strong portfolio is your child’s visual resume, and for Old Navy, it’s their first impression. Think of it as a highlight reel, not a static snapshot. Aim for 10-15 images that capture your child’s unique spark—their energy, their quirks, their ability to embody the brand’s casual, inclusive vibe. Skip the stiff studio shots; Old Navy wants to see kids being kids.
Step 1: Curate Diversity. Include a mix of headshots, full-body shots, and candid action photos. Showcase your child in different outfits—think playful graphics, denim, and layers—to mirror Old Navy’s aesthetic. Don’t shy away from close-ups that highlight their expressions, freckles, or gap-toothed grins. Authenticity is key.
Step 2: Prioritize Quality. Use natural light whenever possible—early morning or late afternoon sun creates a soft, flattering glow. Avoid harsh flash or overly edited images. If hiring a photographer, opt for someone experienced in child lifestyle photography, not formal portraits. For DIY shots, a smartphone with a good camera (iPhone 12 or newer, Google Pixel 5+) can work wonders.
Step 3: Tell a Story. Each photo should reveal something about your child’s personality. Is your child a goofball? Include a shot of them mid-laugh. Are they adventurous? Capture them climbing a tree or splashing in puddles. Old Navy celebrates individuality, so let their true self shine through.
Caution: Resist the urge to over-style or over-pose. Keep accessories minimal and let your child’s natural charm take center stage. Also, ensure all photos are recent—within the last 3-6 months—to accurately represent their current look.
Final Takeaway: Your child’s portfolio should feel like a breath of fresh air—effortless, vibrant, and true to who they are. Old Navy isn’t looking for perfection; they’re looking for connection. Make every image count.
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Find Agencies: Research child-friendly modeling agencies with experience in retail brand campaigns like Old Navy
Finding the right modeling agency is the cornerstone of launching your child’s career in retail brand campaigns like Old Navy. Start by identifying agencies that specialize in child models and have a proven track record with family-oriented brands. Look for portfolios featuring kids in casual, everyday wear, as this aligns with Old Navy’s aesthetic. Agencies like *Ford Models* or *Wilhelmina Kids* often have divisions dedicated to younger talent and connections to major retail brands. Their experience ensures your child is positioned correctly for the right opportunities.
Next, scrutinize the agency’s submission guidelines. Most reputable agencies accept online submissions through their websites, requiring 2–3 clear, natural photos of your child (no professional shots needed initially). Avoid agencies demanding upfront fees for portfolios or classes; legitimate agencies earn commissions from bookings. Red flags include guarantees of work or high-pressure sales tactics. Instead, focus on agencies that prioritize your child’s safety, offering chaperoned shoots and age-appropriate assignments.
Geography matters, too. If you’re not in a major city like New York or Los Angeles, consider regional agencies with ties to national brands. For instance, *The Campbell Agency* in Dallas or *Stars Talent Studio* in Seattle have placed children in campaigns for brands like Old Navy. These agencies often scout for diverse looks and personalities, so don’t assume your child needs to fit a narrow mold. Authenticity and energy are highly valued in retail campaigns.
Finally, leverage social media to research an agency’s reputation. Check their Instagram or Facebook pages for recent bookings, client testimonials, and interactions with parents. Reach out to families who’ve worked with them for candid feedback. A well-established agency will have a transparent process, clear communication, and a history of placing children in campaigns similar to Old Navy’s. This due diligence ensures your child is in capable hands and maximizes their chances of landing a coveted spot.
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Attend Open Calls: Check Old Navy’s casting calls or agency open calls for child model opportunities
One of the most direct ways to get your child noticed by Old Navy’s casting team is to attend their open calls. These events are specifically designed to scout fresh talent, including child models, for upcoming campaigns. Old Navy often partners with modeling agencies or holds in-house casting calls in major cities like New York, Los Angeles, and Chicago. Keep an eye on their official website, social media channels, or subscribe to their newsletter to stay updated on when and where these open calls occur. Pro tip: Arrive early, as spots can fill up quickly, and bring a recent, clear photo of your child to leave with the casting team.
Attending an open call requires preparation. Dress your child in simple, neutral clothing that highlights their natural features—think solid colors and minimal accessories. Avoid overly trendy outfits that might distract from their look. Bring a portfolio if your child has one, but don’t worry if they’re just starting out; a confident attitude and a bright smile often matter more. Be prepared for a brief interview, where the casting team may ask about your child’s personality, interests, and comfort level in front of the camera. This is your child’s moment to shine, so encourage them to be themselves.
While Old Navy’s open calls are a great opportunity, they’re not the only route. Many reputable modeling agencies hold their own open calls, where scouts may recommend your child for Old Navy campaigns or similar brands. Research agencies known for representing child models, such as Wilhelmina Kids & Teens or Ford Models, and check their websites for open call schedules. These agencies often have connections with major retailers, increasing your child’s chances of being noticed. However, be cautious of scams—legitimate agencies never charge upfront fees for representation.
Finally, attending open calls is as much about persistence as it is about talent. Rejection is common in the modeling industry, but it’s rarely personal. If your child doesn’t get selected at one open call, don’t be discouraged. Use the experience as a learning opportunity and try again. Encourage your child to stay positive and keep practicing their poses and expressions. Over time, their confidence will grow, and so will their chances of landing a spot in an Old Navy campaign. Remember, the goal is to enjoy the process and celebrate every small step forward.
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Dress Appropriately: Choose simple, comfortable outfits for auditions that highlight your child’s natural look
First impressions matter, especially in the competitive world of child modeling. When dressing your child for an Old Navy audition, simplicity is your ally. Avoid flashy logos, bold patterns, or overly trendy pieces that distract from your child’s natural features. Opt for neutral tones like whites, grays, or pastels that complement their skin tone and hair color. Think of the outfit as a frame for a painting—it should enhance, not overpower, the subject. A plain white tee paired with dark jeans or a soft knit sweater with leggings can work wonders, allowing casting directors to envision your child in various Old Navy styles.
Comfort is non-negotiable. Auditions can be nerve-wracking for children, and the last thing you want is for their outfit to add to their stress. Choose breathable fabrics like cotton or bamboo that allow for ease of movement. For younger children (ages 2–6), avoid buttons or zippers that could cause frustration or delays during fittings. Elastic waistbands and slip-on shoes are practical choices, ensuring your child can focus on their personality rather than their attire. Remember, Old Navy values authenticity, so a child who looks and feels at ease will always stand out.
While simplicity is key, don’t shy away from subtle touches that reflect your child’s individuality. A colorful scarf, a pair of sneakers in their favorite shade, or a simple accessory like a headband can add personality without overwhelming the look. For older children (ages 7–12), layering can be a smart strategy—a denim jacket over a basic dress or a cardigan over a tee provides versatility while keeping the focus on their natural charm. The goal is to strike a balance between understated and memorable, ensuring your child’s unique spark shines through.
Lastly, consider the brand’s aesthetic when making your choices. Old Navy is known for its casual, family-friendly vibe, so avoid outfits that skew too formal or high-fashion. Instead, aim for a look that aligns with their catalog—think weekend outings, school days, or family gatherings. A quick browse through their recent campaigns can offer inspiration, but resist the urge to replicate outfits exactly. The casting team is looking for fresh faces, not mini-mannequins, so let your child’s natural look take center stage in a way that feels true to both them and the brand.
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Build Confidence: Encourage your child to be themselves and enjoy the process without pressure
Children often mirror the confidence they see in their caregivers. If you approach the modeling process with enthusiasm and a relaxed attitude, your child is more likely to follow suit. Avoid projecting anxiety or treating auditions like high-stakes exams. Instead, frame them as fun opportunities to meet new people and try something different. For instance, use phrases like, "Let’s see what this is all about!" rather than, "You need to do well here." Research shows that children aged 3–8 are highly receptive to parental tone and body language, so your demeanor sets the emotional baseline for their experience.
One practical way to build confidence is by focusing on the process, not the outcome. Encourage your child to enjoy the act of posing, smiling, or following directions without tying their self-worth to whether they "get the job." For example, after a casting call, ask questions like, "What was your favorite part of today?" or "Did you like the way the photographer talked to you?" rather than, "Do you think you did well?" This shifts their attention to the enjoyable aspects of the activity, reducing performance pressure. Psychologists recommend this approach for children under 12, as it fosters intrinsic motivation and resilience.
Comparing your child’s journey to others can erode confidence faster than any rejection. Avoid phrases like, "Look how well that kid did—why can’t you do that?" Instead, emphasize their unique strengths. For instance, if your child is naturally expressive, say, "Your big smile always lights up the room," or if they’re shy, praise their ability to follow directions calmly. Tailoring encouragement to their personality helps them feel valued for who they are, not what they achieve. Studies show that personalized praise is 40% more effective in building self-esteem in children aged 6–10.
Finally, incorporate confidence-building activities into their daily routine. For children aged 4–7, role-playing games where they pretend to be models or actors can make the idea of modeling less intimidating. For older kids (8–12), practice simple poses or facial expressions at home, treating it like a fun game rather than a drill. Keep sessions short—5–10 minutes max—to maintain their interest. The goal is to normalize the skills required for modeling while ensuring it feels playful, not pressured. Over time, these small, consistent efforts will help your child approach opportunities like Old Navy castings with natural ease and self-assurance.
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Frequently asked questions
Old Navy typically works with child models ranging from infants to teenagers. There is no strict minimum age, but most opportunities are for children aged 6 months to 16 years.
You can submit your child’s photos and information through a reputable child modeling agency that works with Old Navy or directly via Old Navy’s casting calls, which are often posted on their website or social media channels.
Dress your child in simple, comfortable clothing that showcases their natural look. Avoid overly styled outfits or heavy makeup. Bring a few recent, clear photos of your child and any relevant portfolio materials if available.
